38 books you need to read

38 books you need to read on the topics of entrepreneurship, creativity, advertising, strategy, motivational, psychology, sociology & economics, new media, general business, presentations, and measurement. Let me know what you think and add one in the comments if I missed one.



Psychology of Advertising:


Blue Ocean Strategy







Amazing read on strategy The best book on business strategy ever.


Psychology, Sociology & Economics:

New Media:


Your new business strategy

General Business:



Make presentations that people remember


Web Analytics 2.0

Everything you need to know about advanced SEO

Again, if there are any you think should be on the list please comment below and leave the link.

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About the Author

Hi, I'm Jeph. I love helping people make smarter business decisions. I help companies stand out. I consult, speak, facilitate and do project work on new marketing strategies (word-of-mouth, customer service, and social media). My consulting company is JephMaystruck.com Research & Consulting. The marketing industry is changing very rapidly and the only way to stay on top of it is by a philosophy of continuous learning. Do you have an information strategy? Are you learning faster than the world is changing? If not, we should talk. Learn more here: http://jephmaystruck.com/marketing-strategy/ Follow me @JephMaystruck

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