Category Broken

How To: Get Me to Hate Your Organization 0

Last Saturday morning I was woken at 9:45 by my doorbell.  No one comes to our house that early, it could be an emergency I thought to myself, so I staggered out of my room.  My room mate, in the same state (squinting eyes, wearing the pants from last night) was a step a head of me and opened the door.  To our dismay we found no one, just a little, old man leaving the yard going to the neighbors house.  We thought nothing of it except for how mad we were at this little, old man that got us with the ol’ ring and run trick.  Back to sleep.

Two and a half hours later I finally woke from my sleep and decided to check the temperature before I left the house.  Standing on the front porch something in the mailbox caught my eye, it was a “Heaven, how do I get there?” pamphlet.  The little, old man didn’t ring and run our house for nothing, he woke us up to ensure we got this pamphlet in time.  I think you understand the title for this post now.

Heaven’s a touchy subject, but I think Church is great, I try to go as much as I can and this has nothing to do with Church in general.  This has to do with the specific Church that lets this little, old man walk around neighborhoods ringing doorbells to try and get their message across.  Let’s think about this for a minute, how many people will answer the door, find that there’s no one there but grab the pamphlet that was left behind and say “You know I have been wondering for a while, how DO I get to Heaven?”  I’d be willing to bet no one.

So why ring the door bell?  The pamphlet isn’t time sensitive, I don’t need to read it immediately do I?  What ever happened to mail delivery etiquette and just leaving it in the box that it was intended for?  If your message is a difficult one to get across you may not want to piss people off before you tell them.

So do you want to know how to make me hate your organization no matter who you are?  Wake me up on a weekend to tell me your message, I guarantee I will hate you.

Defying All Logic 1

Sasktel, one of our local telecommunication companies introduced a new feature they called ebill.   I’m sure you already took a stab at what “ebill” is, an online way to look at your monthly statements thus saving postage, paper and the company money in the long term.  Great idea right?

It was a great idea until two months down the road my ebill account had been deactivated.  Deactivated?  Why?  What reasoning did they go through to come to the conclusion that after 35 days of access to this online account they would need to deactivate it?

The first time I gave them the benefit of the doubt, maybe it was a security issue.  I called and asked for them to reactivate my ebill account, they did and when I checked, it said “Expires in 35 days”.  WHY?  This defies all logic.  Researching further I found that I need an “activation” code to activate my account, an activation code? I just got off the phone with the help desk guy and he didn’t think to tip me off about this activation code I’m going to need?  I know it’s not his fault, someone has made a process that defies all logic.

I really would like to understand why they deactivate accounts after 35 days because as of now they give me no option but to assume that this protocol defies simple human logic.  So I guess we’ll just add another one to Seth’s list.

Seth Godin talked about things that are broken a few years back that you must watch to understand why these things happen in our world.  If anyone finds the answer to this ebill conundrum please do share, I don’t want to have to call Sasktel every 36 days to reactivate my ebill account.

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