What’s Your Zero Moment of Truth?

zmotI think anyone who’s future depends upon the internet or some form of it must read Winning The Zero Moment of Truth (ZMOT). And it’s really easy to get your hands on because you can download it for free here:

Winning the Zero Moment of Truth by Jim Lecinski


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Never Ever Say “I Should Have…”

Many people throughout their life will make a rendition of the statement “I should have done that!” or “I should have invented that!” or “I should have went to that!”.  Stop it.  You didn’t, so don’t dwell on the past and what you didn’t do.  It’s not very productive to analyze what you didn’t do and telling others that “you should have” makes people think you’re not very good at making decisions.

How does the saying go?  Very few people on their death beds say they wish they didn’t do so much throughout their life.  Inevitably when we’re old we will regret the things we didn’t do.

If you haven’t watched “Yes Man” yet, watch it, and seriously consider taking on a ‘Yes Man’ philosophy.


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You Don’t Have To Agree With Me

I think there’s a major fundamental flaw in the way the majority of us think about our opinions.  When we disagree with someone, we assume they are wrong (they very well may be) but to assume other things about that person based on their belief is the problem.

One of the most important lesson children (and most adults) must learn, is that just because you have a differing fundamental opinion or set of beliefs than someone else, doesn’t mean you can’t respect them and get along them just fine.


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How Can We Expect Students To Love Reading?

If we forced kids to play boring video games all through school and into University they probably would hate video games when they graduate.

If we forced kids to play boring sports all through school and into University they probably would hate sports when they graduate.

How can we expect kids students to love reading when we’ve forced them to read boring textbooks all their lives?


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The Only Two Reasons Why We’re On The Internet…

“People only go to the Web for two reasons – to solve a problem or to be entertained.”  Think about that when you’re considering your next Facebook update, Tweet, blog post, new website, or newsletter article.

Entertain them, or solve their problem.  If you’re trying to do anything else you’re going to fail.

 

Hat tip the the Social Pros Podcast on ConvinceAndConvert.com for this quote.


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Why Does Your Business Exist?

Why does your business exist?  Is it to just make money?  Or is it more than that?  In Simon Sinek’s Start With Why he explores the idea of looking beyond what product your company is selling, and focus on why your company is selling it.  The absolute core purpose of your company, the reason it exists.


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