If you’re on Twitter just to promote your business like a traditional advertising campaign you missed the boat. It’s not about telling everyone your latest deal or special, we’re human, we want interaction, we want to know someone is on the other end of the conversation.
I don’t claim be be a Twitter expert but Scott is and so is Michael. Read what they have to say about it, there are so many more things local companies can be doing on Twitter besides telling me how great YOUR company is. Get creative! Yes it may take a little time but I bet if you sat down and actually made a plan for Twitter you’d be surprised with the results you could attain.
So please stop the constant self-promotion and engage a follower or two.
Picture credit: Blog Bloke
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Tagged as: Advertising, communication, conversation, Marketing, Media, Regina, Saskatchewan, social, Social Media, Strategy, Twitter
About the Author
Hi, I'm Jeph. I love helping people make smarter business decisions. I help companies stand out. I consult, speak, facilitate and do project work on new marketing strategies (word-of-mouth, customer service, and social media). My consulting company is JephMaystruck.com Research & Consulting.
The marketing industry is changing very rapidly and the only way to stay on top of it is by a philosophy of continuous learning. Do you have an information strategy? Are you learning faster than the world is changing? If not, we should talk.
Learn more here: http://jephmaystruck.com/marketing-strategy/
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