No One’s Listening, Get Over It

No one's listening, get over it

If you’re not selling as much as you think you should be, or your business isn’t doing as good as it should be, stop trying to tell more people about yourself. Stop trying to yell louder than everyone else, stop trying to make more commercials about yourself. No one cares about your business.

Your business isn’t growing, not because people don’t know about your company, your business isn’t growing because you’re not willing to sacrifice what really matters to make your organization what it could be.

If you think all you need to do is tell more people about what you’re doing you’re missing the point. If you have to tell people about what you’re selling it’s not going to scale and you aren’t going to experience the growth you want. If you can change your product or service to make it SO incredibly valuable that other people want to share it without you there, you’ve done it.

The new marketing is changing your service offering based on the feedback received from customers and employees to cater to them more effectively over time.

No one’s listening, get over it. Start creating a better message.

Stop trying to shout louder than your competition and start creating something worth shouting about.

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How To Get People To Not Share Their Ideas With You

(dont)Poke the bear

Tell them they’re wrong. Tell them you have a better idea. Back up your idea with some made up evidence based on opinion. Make sure they know you’re smarter about whatever topic you’re talking about. That’ll work! That person will never want to share an idea with you again.

Every time you shut down someone’s idea it’s like poking a bear. Sure you can get away with it the first time and maybe the second, but sooner or later if you keep poking, the bear is going to eat you.

Don’t strive to be “right” in conversations, that’s your ego coming through. Be confident in yourself, so confident in fact that you let others be right. Then more and more you’ll find others wanting to share their ideas with you.

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Get Used To Feeling Stupid. It’s a Sign of Growth.

Get Used to Feeling Stupid. It's a Sign of Growth - Julien Smith

I love that quote from Julien Smith.  As kids we don’t care about feeling stupid, we don’t care how others will react, we just approach problems with a clean slate. To a child there are no repercussions, that’s why they use their imagination so much. Somewhere between having a child like sense of wonder, and being a grumpy adult, we lose our imagination. Or as Hugh McLeod would say,

“Everyone is born creative; everyone is given a box of crayons in kindergarten. Then when you hit puberty they take the crayons away and replace them with dry, uninspiring books on algebra, history, etc. Being suddenly hit years later with the ‘creative bug’ is just a wee voice telling you, ‘I’d like my crayons back, please.”

 

The real world eats away at us, older people are quick to call out ludicrous ideas, and unless they’ve heard about it before they don’t trust it.

School teaches us that being wrong is bad, you should listen to what you’re told, shut up, and sit still. That problem with that is, I’m 28, I STILL can’t sit still, I never do what I’m told and it’s still relatively impossible to shut me up.

So what happened to our world?

In her brilliant Ted talk on why it’s OK to be wrong, Kathryn Schultz tells a hilarious story on how she was wrong about a simple sign on the side of the highway.  But she reminds us that being wrong is fine, it’s a sign of growth. And we can never shy away from sharing how we truly feel. It’s those who are willing to risk being wrong that are going to make a difference in our world.

I coach volleyball, I’m also on the Regina Volleyball Club board as the coaches rep. I had a ball bag of another coaches and she emailed me to leave it in my backyard for her to pick up and exchange for the ball bag she had.
I put the bag in yard and a couple days go by. It hasn’t moved. A week goes by, it’s still there. And this was February in Regina so her bag was pretty much entirely covered in snow before I messaged her asking about why she’d neglected to pick up her bag nearly two weeks ago.

Her response: Jeph, I picked up my bag two weeks ago, I exchanged it with your bag. That’s your bag in the back yard covered in snow.

Me: Well don’t I feel like a horses patoot.

Go on, risk being wrong. And the next time you feel stupid, look at it as a good thing, you’re growing.

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Stop Blaming Other People

I'm sorryWhen you blame someone else for something, no matter what it is, you’re protecting yourself from being wrong or at fault.

When you say you’re sorry and take ownership of the situation, the common misconception is that it makes you look weak or powerless. When actually, saying you’re sorry humanizes you and makes you more likeable.

It’s easy to blame others, it’s hard to blame ourselves.

Understanding this is imperative to you making it in this world. It’s a scary place out there and you need to have thick skin if you want to make it. You have to own up to your mistakes. Take responsibility for when things go wrong, don’t point out where others messed up, shut up and fix it yourself. If you get the reputation as the person who takes responsibility, who gets things done, and isn’t afraid of being wrong, you’re grooming yourself to be a leader.

When you blame others for something, it gives you nothing to do about it. Once you blame yourself, you now have something to work on. In the book Bounce it talks about how world class athletes sometimes feel lost when they win, because they have nothing they need to work on. The most successful athletes in the world are the ones constantly working to make something better.

Get in the habit of taking the blame, point the finger at yourself and don’t being afraid to fix a situation. People look up to others who get shit done. Especially in the world we live in, we all need to strive to take the blame more often.

It starts by not blaming others.

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4 Lessons About Business You Can Learn From Snowboarding

How far will you go?

1. No one is instantly good at business or snowboarding.

Snowboarding takes a while to get the hang of, just like business. No one wakes up a brilliant business person or gnarly snowboarder. Both take time. Those that get better are the ones who keep pushing the limits, they never assume they’ve hit their peak, they seek out unchartered territory, they try new things. They keep falling and falling but never refuse to stay down, that’s the key to success in snowboarding and business. Continue reading »

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The Two Things Every Leader Of A Nonprofit Must Have

Dr Seuss QuotesA vision and they must care, a lot.

I’ve worked with many Nonprofits,  as well as volunteered on several boards (currently president of one and vice president of another). I’ve seen the good and the bad, the purpose driven and the lost souls.

One day going back and forth with a good friend discussing the growth strategy of Nonprofit organizations she pitches me, “if you want to run a successful Nonprofit the person in charge has to have a vision of what they want to create and they must care a whole lot.” This struck me as odd because how could something so complex as the leadership of a Nonprofits be summed up by satisfying two variables? It couldn’t possibly be that simple could it?

This moment in time reminded me of a Woody Guthrie quote.

“Any fool can make something complicated. It takes a genius to make it simple.”

Nonprofit leadership comes down to two things. Having a vision and caring. A leader with an inspirational vision but doesn’t care is a snake oil salesman. They have grandiose ideas, they’re smooth talkers, they could sell a Ketchup Popsicle to a women in white gloves. But when the chips fall, when the going get tough, when the real work begins, this snake oil slinging fella is nowhere to be found. Continue reading »

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