If you’re not selling as much as you think you should be, or your business isn’t doing as good as it should be, stop trying to tell more people about yourself. Stop trying to yell louder than everyone else, stop trying to make more commercials about yourself. No one cares about your business.
Your business isn’t growing, not because people don’t know about your company, your business isn’t growing because you’re not willing to sacrifice what really matters to make your organization what it could be.
If you think all you need to do is tell more people about what you’re doing you’re missing the point. If you have to tell people about what you’re selling it’s not going to scale and you aren’t going to experience the growth you want. If you can change your product or service to make it SO incredibly valuable that other people want to share it without you there, you’ve done it.
The new marketing is changing your service offering based on the feedback received from customers and employees to cater to them more effectively over time.
No one’s listening, get over it. Start creating a better message.
Stop trying to shout louder Continue Reading
When you blame someone else for something, no matter what it is, you’re protecting yourself from being wrong or at fault.
When you say you’re sorry and take ownership of the situation, the common misconception is that it makes you look weak or powerless. When actually, saying you’re sorry humanizes you and makes you more likeable.
It’s easy to blame others, it’s hard to blame ourselves.
Understanding this is imperative to you making it in this world. It’s a scary place out there and you need to have thick skin if you want to make it. You have to own up to your mistakes. Take responsibility for when things go wrong, don’t point out where others messed up, shut up and fix it yourself. If you get the reputation as the person who takes responsibility, who gets things done, and isn’t afraid of being wrong, you’re grooming yourself to be a leader.
When you blame others for something, it gives you nothing to do about it. Once you blame yourself, you now have something to work on. In the book Bounce it talks about how world class athletes sometimes feel lost when they win, because they have nothing Continue Reading
I had an enlightening conversation with my sister the other day. She works for a company in Calgary. She really understands the industry (realizing this after many probing questions of course) she’s worked her way up to a point where she’s quite valuable in the company, and she still doesn’t know how smart she is.
She isn’t lazy, hates being board, and understands that a stressful, hectic, growing company is much better to be working for than a stale, easy to do job, at a company going no where. The way she thinks is simply refreshing. A great person to have on the team. She truly wants to see her company grow and has a pretty good handle on how to go about doing that.
The best part? She doesn’t have a University degree. Nor do I think she needs one, I think she’s brilliant.
School was never her thing, so she couldn’t pay attention in class and learn, just like many kids back in the day and even more so today. She probably would be diagnosed with a mild version of attention deficit hyperactivity Disorder (ADHD). But she’s so intelligent in how she thinks. She understands how actions Continue Reading
From Mitch Joel’s new book CTRL ALT DELETE he uses this quote from Seth Godin. I love it. Being more average isn’t going to get you anywhere. Being like everyone else won’t work. You must be different.
“You don’t win by being more average than other people in your industry.
You don’t win by being more compliant than your fellow co-workers.
Being more obedient at what you do every day is not going to make you more indispensable.
What makes someone indispensable is that they do something that other people can’t do.
We go to work every day trying to not do that. We go to work trying to be just like everyone else, because that feels safe. In today’s economy, and for the foreseeable future, that’s the riskiest thing we can do.”
For more quotes check out this post here:
17 Lessons (Quotes) on Strategy, Leadership, and Advertising
Best Business & Marketing Quotes of 2012
11 Facts You Need To Know About Your Brain
I found these a while back, I didn’t write them but they are gems of business advice.
A man is getting into the shower just as his wife is finishing up her shower, when the doorbell rings. The wife quickly wraps herself in a towel and runs downstairs. When she opens the door, there stands Bob, the next-door neighbor.
Before she says a word, Bob says, “I’ll give you $800 to drop that towel.” After thinking for a moment, the woman drops her towel and stands naked in front of Bob After a few seconds, Bob hands her $800 and leaves.
The woman wraps back up in the towel and goes back upstairs. When she gets to the bathroom, her husband asks, “Who was that?”
“It was Bob the next door neighbor,” she replies.
“Great!” the husband says, “did he say anything about the $800 he owes me?”
Moral of the story :
If you share critical information pertaining to credit and risk with your shareholders in time, you may be in a position to prevent avoidable exposure.
A priest offered a Nun a lift. She got in and crossed her legs, forcing her gown Continue Reading
I found this video that Robin Sharma had Tweeted the other day. It really is worth your time to watch. It’s called How To Think Like A Superhero.
Robin Sharma wrote one of my favorite books The Monk Who Sold His Ferrari and the best selling The Leader Who Had no Title.
In the video he talk about thinking like a superhero. His thesis is that super successful people, CEOs, celebrities etc. aren’t more special than you or me but that they have a far superior work ethic than the average person. He says at one point that these successful people he’s interviewed and worked with can accomplish in a day what most people do in a month.
The secret to success is that there is no secret to success, there’s no way around it, you have to work hard at it. But if you do work hard, and focus on a goal, you will accomplish it.
You should pick up some Shwarma and sit down and read some Robin Sharma.
(Photo credit: http://fullmetalcynic.wordpress.com/2008/01/17/when-real-life-becomes-a-superhero-action-movie/)