We started our business because ____________ and we will standout in our industry because we believe ____________ . (Start With Why by Simon Sinek)
We will create ____________ market space in our industry to secure our Blue Ocean. (Blue Ocean Strategy by Renée Mauborgne and W. Chan Kim)
We will be the most ____________ in our industry. (Practically Radial by William C. Taylor)
We are deeply passionate about ____________ . ____________ drives our economic engine. We can be the best in the world at ____________ . (Good To Great by Jim Collins)
We will create a disruptive technology in our industry by changing ____________ . (Innovators Dilemma By Clayton M. Christensen)
Our Purple Cow is ____________ . (Purple Cow by Seth Godin)
People will talk about us and refer our business because of ____________ . (The Referral Engine by John Jantsch)